Viewing what is familiar and nostalgic through a modern lens, companies, artists and designers alike have embraced the retro graphic design style with open arms. Even the world’s biggest brands such as Nike, Pepsi, and Gucci have integrated retro design into their advertising campaigns, recycling retro trends, marketing and products with incredible results. The beauty of the mid-century-modern design pieces from the 1960s is their versatility – you can treat them as feature pieces or liberally use them throughout any contemporary space. Modern style allows for aesthetic mixing, compared to the classic ‘wall to wall, floor to ceiling’ approach towards style of the early 20th and even late 20th century. The 1970s also saw the continued evolution of corporate branding, with many of today’s mega-brands formulating logo designs over this period. Some of the best-known corporate identities were created by American graphic designer Paul Rand, who continued to champion modernist approaches to brand design.
Typefaces for 1960s Logo Design
The geometric layouts of the ‘50s filled with straight lines and angles were replaced by dizzying optical illusions with repeating patterns. Known today as “Optical Art,” this abstract style aimed to show the mind-altering perceptions that defined the 60s. It was an ironic homage to materialism and consumer culture and served as a kind of protest art against the rising elitist impressionism of art culture. It ultimately served to bridge the divide between high-end art and contemporary culture.
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A monochromatic color palette is a simple yet sophisticated way to create your next design. In the last three decades, computer technology and the internet has also transformed the design industry almost unrecognizably. Digital design now sits alongside print as an equal, and it seems likely digital designers will only enjoy more prominence in the near future.
Why the '60s Were Great, Design-wise - PRINT Magazine
Why the '60s Were Great, Design-wise.
Posted: Wed, 03 Aug 2016 07:00:00 GMT [source]
Hippie Patterns Collection
In terms of energy efficiency, modern houses shine with better insulation and eco-friendly features, leading to reduced utility costs. These contrasting features make choosing between an old house and a modern one a matter of personal preference and lifestyle needs. Texture was key in 60s retro design, with fabrics such as velvet and tweed adding depth and visual interest to upholstery. Terrazzo flooring, with its speckled appearance and durability, was a favored choice for creating a statement floor in retro-inspired spaces. Explore how to infuse your living spaces with a touch of retro charm and enhance your decor to a whole new level.
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This contrasts with older homes that often lack these modern energy-efficient elements, such as built-in solar panel systems commonly found in new homes. Introducing Ron, the home decor aficionado at ByRetreat, whose passion for creating beautiful and inviting spaces is at the heart of his work. With this in mind, Ron is dedicated to transforming remote workspaces into havens of comfort, functionality, and beauty.
In addition to its resilience, laminate flooring comes in a variety of styles and price ranges, allowing for customization to suit different preferences and budgets. Maintenance is easy, requiring only simple sweep and mop routines to keep the floor looking its best. However, it's important to avoid excessive water exposure during cleaning to preserve the integrity of the flooring.
Decor
Metal accents played a significant role, with brass and chrome details adorning light fixtures, cabinet hardware, and accessories, bringing a touch of glamour to the space. To see your designs up in Neon lights, try this Neon Sign Photoshop Effect by pixelbuddha_graphic or this Supreme Neon Photoshop Action by _Stardust. Or, to get the 80s Cyberpunk vibe, check out this Cyberpunk 2.0 Lightroom Preset by 1bereta or these Cyberpunk Text Effects by aanderr. Originating in the 60s, Cyberpunk was made famous in the 80s through the movie Blade Runner.
Jean Shrimpton's 1960s fashion
The colour pallette for 1960s design is all about expression, passion and action. Bold colours or accenting furnitures piece could serve as the design statement your office needs. After the tasteful moderation of the 1950s, consumers were ready for something radically different. The Swinging 60s was the decade of exaggeration in design and fashion—short hemlines, Op Art (optical illusion art), and vibrant colors.
It ushered in a new aesthetic for designers, blending moody 1940s references with neon type and dramatic, cinematic illustrations. Students worldwide were taking measures against outdated power systems and the blatant materialism of consumers was seen critical. Technological progress not only brought forth enthusiasm, but also concerns as the Cold War fueled fears of a nuclear disaster. Although the popularity of shag rugs has fluctuated for centuries, they peaked throughout the '60s and '70s, usually in bright colors. These days, the high pile trend continues to bring a cozy feel to homes everywhere, but usually in a lighter, more neutral tone. It's a tall order to scroll through Instagram and not see photos of macramé wall hangings.
Who would have thought that a chemical element could come to represent an entire decade? One of the most iconic styles of the 1980s, Neon was used everywhere – from film posters to album covers to video games. This year we’ve seen the neon trend used by big brands such as Nike in this video billboard and BMW in their Motorsport Sim Racing opener. Psychedelic design is still a big trend today, defined by its fluid shapes, hand-drawn typography, vibrant color, and dream-like themes.
Wicker furniture is a home-décor staple among the boho crowd, but these woven wonders have a history that surpasses any Instagram grid. An homage to the '60s, this earthy, textural trend may never go out of style. There's one key element in wall décor that instantly takes any room in your house from modern-day into a scene straight out of Mad Men. Anything starburst shaped—think clocks, mirrors, and light fixtures—gives any space a retro feel.
The sleek lines of mid-century furniture effortlessly complement various interior styles, adding a touch of elegance to any space. The midcentury modern movement spanned through the '60s and included architecture as well as industrial, interior, and graphic designs. The style is categorized by natural materials, clean lines, and minimal forms, and an emphasis on function. With a major presence on modern-day social media, we don't foresee this style going anywhere anytime soon.
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